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How The Mighty Fall: And Why Some Companies Never Give In
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How The Mighty Fall: And Why Some Companies Never Give In

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Description:

Decline can be avoided.

Decline can be detected.

Decline can be reversed.

Amidst the desolate landscape of fallen great companies, Jim Collins began to wonder: How do the mighty fall? Can decline be detected early and avoided? How far can a company fall before the path toward doom becomes inevitable and unshakable? How can companies reverse course?

In How the Mighty Fall, Collins confronts these questions, offering leaders the well-founded hope that they can learn how to stave off decline and, if they find themselves falling, reverse their course. Collins' research project--more than four years in duration--uncovered five step-wise stages of decline:

Stage 1: Hubris Born of Success

Stage 2: Undisciplined Pursuit of More

Stage 3: Denial of Risk and Peril

Stage 4: Grasping for Salvation

Stage 5: Capitulation to Irrelevance or Death

By understanding these stages of decline, leaders can substantially reduce their chances of falling all the way to the bottom.

Great companies can stumble, badly, and recover.

Every institution, no matter how great, is vulnerable to decline. There is no law of nature that the most powerful will inevitably remain at the top. Anyone can fall and most eventually do. But, as Collins' research emphasizes, some companies do indeed recover--in some cases, coming back even stronger--even after having crashed into the depths of Stage 4.

Decline, it turns out, is largely self-inflicted, and the path to recovery lies largely within our own hands. We are not imprisoned by our circumstances, our history, or even our staggering defeats along the way. As long as we never get entirely knocked out of the game, hope always remains. The mighty can fall, but they can often rise again.

Features:
Product Details:
Author: Jim Collins
Hardcover: 240 pages
Publisher: Jim Collins
Publication Date: June 01, 2009
Language: English
ISBN: 0977326411
Package Length: 7.9 inches
Package Width: 5.0 inches
Package Height: 1.1 inches
Package Weight: 0.65 pounds
Average Customer Rating: based on 65 reviews
 
Customer Reviews:
Average Customer Review:4.0
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3Decent Book, A Little Overrated  Nov 20, 2009
The book does a good job at comparing companies in the past and present that have gone on separate paths based on the decisions they have made. This book is more of a financial history book but one of high level content. The focus is on companies that have fallen from great and what things brought along those falls. The author has a 5 stage timeline of how a company falls that seems a little elementary and kind of disregards the intangibles of small things that create opportunities for big things to occur.

I liked the example of Ames and Wal-Mart and how their paths met and then went in completely opposite directions. Other similar examples are shown. I like the discussion about Ames because I had one near my house growing up and I saw the changes that this book talks about. I also liked the part about Zenith electronics.

Overall, the book seems too much for what it provides and the research seems somewhat plain. 3/5.

5Different perspective  Nov 14, 2009
I think that Jim Collins does an excellent job of looking at the mighty from the other side. (vs Good to Great) The five steps to falling take some consideration to see how they fit, although he logically describes each.

4Very Good Look at Companies That Fall  Nov 06, 2009
I am sure that you are familiar with Jim Collins' other works, Good to Great and Built to Last. In those books, he examines some of the best run companies. In his latest book, How The Mighty Fall: And Why Some Companies Never Give In, he takes a different approach by examining the reasons why companies decline. Using a well reasoned and documented argument, he attempts to answer whether failure or decline can be detected early and avoided, at what points in a company's history can decline be reversed, and why some high flying companies become irrelevant and disappear. Corporate leaders, with an open mind and honest appraisals of their organizations, could benefit greatly from this book. Everyone else will learn some excellent principles for success from the failures and recognition of "warning flags" which can be applied to your organization and its management.

Contents:
Acknowledgements
Preface
The Silent Creep of Impending Doom
Five Stages of Decline
Stage 1: Hubris Born of Success
Stage 2: Undisciplined Pursuit of More
Stage 3: Denial of Risk and Peril
Stage 4: Grasping for Salvation
Stage 5: Capitulation to Irrelevance or Death
Well-Founded Hope
Appendices and Notes
Index

It is probably very easy to examine great companies, not so easy to find root cause in companies that fail. And even harder to boil failure down into five stages. However, there is solid research in this book which provides the reader with some excellent questions to ask of themselves and their organizations. A very readable book, one of Collins' best effects is to contrast two companies; their decisions, personnel, and results. It makes for compelling reading. Also, some companies profiled in his earlier two books are examined in this book, but as studies in how they fell. I applaud Collins for not ignoring that fact. Some of the organizations profiled in this book are HP, Rubbermaid, A&P, Bank of America, Circuit City, and Scott Paper. One of most striking examples is Ames Department Stores. Started four years before Wal-Mart, it brought discount retailing to rural and small towns in the Northeast. As Collins notes, if you invested in Ames starting in 1970 and holding the stock through 1985, you would have realized a 6,000% return on your investment. But now, they are gone. Collins' analysis was that "Undisciplined Pursuit of More" brought them down.

The book languishes as Collins provides his research methodology and as he attempts to solidify his thesis, in the chapter, Five Stages of Decline. Luckily, it is early in the book and is quickly forgotten. What follows are chapters where the reader is provided excellent advice. A fairly quick read, How The Mighty Fall is a worthy addition to your reading list,

Disclosure:
Obtained From: Library
Payment: Borrowed

5How the Might Fall  Nov 04, 2009
What a facinating book. Jim Collins speaks plain English for non-business majors like me. Amazing clear analysis of the stages of what happens to companies...large and small. Couldn't put it down and have ordered other books by him. I think these observations can be applied to the individual as well as companies.

4SUPERMONEY  Oct 30, 2009
I am reading it right now, it seems to be a very interesting book. Thank you.

 
 
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